FRIBOI SUPPLIERS’ CONVENTION
With almost 70 years of history, JBS is a Brazilian multinational company and one of the global leaders in the food industry. Headquartered in São Paulo, the company is present in over 20 countries.
Friboi organized this convention to plan and decide the next steps alongside its representatives.
The name of the event was “Na Lata” (“In a can”), a Brazilian expression that means straight to the point.
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A Friboi criou esta convenção para planejar e decidir os próximos passos junto com seus representantes.
Para isso eles queriam falar “na lata”, sem rodeios, direto ao ponto, papo reto…..
